Torrey Pines Bank Awards Athletes Helping Athletes as Recepient of Base Hit Bonus
And brings awareness about cause to masses
San Diego - May 2, 2007 Torrey Pines Bank awarded Athletes Helping Athletes (AHA) as the April recipient of the Base Hit Bonusâ€”a promotion in partnership with XX Sports Radio and San Diego Padres first baseman, Adrian Gonzalez. For every base hit that Adrian makes during the baseball season, Torrey Pines Bank makes a charitable donation to help support local charities.
With the support of the Base Hit Bonus AHA now has the ability to grant one more handcycle and change the life of ONE more child with a disability. Handbikes cost anywhere between $1,500 and $3,000. AHA CEO and Board member Michael Gotfredson notes that “a handcycle can transform a child from sitting on the sidelines, watching the other children play to participating and excelling in sports. It gives them the chance to ride bikes with friends and family, set personal goals and dream of winning a gold medal in the Paralympic Games. Considering that 99% of the funds we raise go directly to the children, having the Bank give us use of their radio time to help build awareness about our organization will draw many more people to our efforts.”
On learning about the April recipient Adrian Gonzalez said “I am pleased to be the representative for Torrey Pines Bank and the Base Hit Bonus. I believe Athletes Helping Athletes is such a worthwhile organization; they allow children with disabilities the opportunity to participate in athletics, which is critical for your overall mind, body, spirit well being. As an athlete I commend and appreciate Athletes Helping Athletes giving these children the opportunity to be part of a team.”
“Corporate philanthropy is a critical winning strategy that organizations must implement to compete in today’s competitive market place” says Crystal Watkins, Vice President, Director of Marketing & Community Reinvestment for Torrey Pines Bank. Watkins continues “Many organizations are using professional sports figures to help build awareness for a particular cause and the Base Hit Bonus is a fun way for the Bank to partner with many charitable organizations while giving back to the community.”
Torrey Pines Bank President & CEO Gary Cady adds that “the Base Hit Bonus is an effective approach for building awareness about the Bank’s deposit program for 501(c) 3 not-for-profit organizations. We’ve put great emphasis into our business plan to support the local non profit community. By doing business with Torrey Pines Bank, not-for-profit organizations can translate their banking relationship into additional operational or marketing income for the work they do to raise funds to achieve their missions,” Cady continued.
During the month of April, Gonzalez successfully hit twenty-two singles, five doubles and seven home runs for a total of $1,500 cash going to Athletes Helping Athletes.
About Torrey Pines Bank
Torrey Pines Bank is a California-chartered commercial bank, providing commercial and financial services to small and middle market businesses, and personal banking services to proprietors, employees, executives and consumers desiring a personal banking relationship. Information about products and services offered by Torrey Pines Bank is available at: www.torreypinesbank.com.
About Western Alliance Bancorporation
Western Alliance Bancorporation is the parent company of Bank of Nevada, Alliance Bank of Arizona, Torrey Pines Bank, Alta Alliance Bank, Miller/Russell & Associates, and Premier Trust. These dynamic companies provide a broad array of banking, leasing, trust, investment, and mortgage services to clients in Nevada, Arizona and California. Staffed with experienced financial professionals, these organizations deliver a broader product array and larger credit capacity than community banks, yet are empowered to be more responsive to customers’ needs than larger institutions. Additional investor information can be accessed on the Investor Relations page of the company’s website, www.westernalliancebancorp.com.
On June 30, 2005 Western Alliance Bancorporation became a publicly held corporation traded on the New York Stock Exchange (NYSE: WAL).